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Czas na przyjemność z marką E.Wedel

Z rynku FMCG

Czas na przyjemność z marką E.Wedel

Czwartek, 25 lutego 2021
Marka E.Wedel obchodzi jubileusz 170. lat istnienia. Z tej okazji powstała nowa platforma komunikacyjna ,,Czas na przyjemność”, która wystartowała wraz z emisją spotu jubileuszowego. Nazwa platformy jest jednocześnie hasłem marki zachęcającym do spędzenia przyjemnych chwil z E.Wedel.
Nowa komunikacja zbudowana jest wokół wyjątkowego dziedzictwa marki, jej złożonej i ciekawej historii, podkreśla także bogate portfolio produktowe, które jest źródłem codziennych przyjemności od wielu pokoleń. Rok 2021 będzie obfitował w dynamiczne i intrygujące spoty, dzięki którym konsumenci zagoszczą w czekoladowym świecie E.Wedel. Komunikacja marketingowa marki E.Wedel skupiona będzie wokół spotów reklamowych w telewizji, social mediach oraz działaniach PR.


tagi: E.Wedel , rynek spożywczy , czekolada , słodycze , historia marki , sprzedaż , handel , produkcja , Czas na przyjemność ,

Wiadomości


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Auto w handlu


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Gospodarka


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