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Coca-Cola ze świąteczną kampanią „Real Magic at Christmas”

Kampanie i Promocje

Coca-Cola ze świąteczną kampanią „Real Magic at Christmas”

Czwartek, 18 listopada 2021
Coca-Cola wystartowała z kampanią „Real Magic at Christmas”. Projekt przypomina, że „Prawdziwa Magia Świąt” tkwi we wspólnych chwilach, a jego głównym celem jest ukazanie radości płynącej ze spędzania świąt razem. Działania realizowane są w ramach globalnej platformy marketingowej marki Coca-Cola „Real Magic”.
W sercu kampanii „Prawdziwa Magia Świąt” znajduje się nowy, krótki film, który ma przypominać o tym, jak ważna jest ludzka dobroć, szczególnie w odniesieniu do nowej rzeczywistości, w której dzisiaj żyjemy. W podnoszącej na duchu opowieści występuje chłopiec, którego wyobraźnia oraz starania sprawiają, że udaje mu się zaangażować różne osoby we wspólną inicjatywę i w duchu świąt wspólnie doświadczyć magicznych chwil.
 
Więcej informacji o kampanii znajduje się w załączonym komunikacie prasowym oraz na stronie https://coca-cola.pl/magiaswiat

Pełna, 2,5-minutowa wersja filmu: https://www.youtube.com/watch?v=VcIK6yVJQvE



tagi: Coca-Cola , kampania świąteczna , Real Magic at Christmas , rynek spożywczy , sprzedaż , handel , konsument ,


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