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„Zawsze słońce” – nowa aktywacja marki Żywiec Zdrój

Kategorie produktów

„Zawsze słońce” – nowa aktywacja marki Żywiec Zdrój

Wtorek, 13 września 2016 HURT & DETAL Nr 09/127. Wrzesień 2016
16-go sierpnia rozpoczęła się gra miejsca „Zawsze Słońce”, organizowana przez Żywiec Zdrój. Innowacyjny mechanizm akcji łączy świat realny z wirtualnym. Gra polega na szukaniu słońc zarówno w przestrzeni miejskiej, jak i na wirtualnej mapie na www.zawszeslonce.pl. W sumie do znalezienia będzie 7100 słońc, a każde z nich kryje nagrodę. Akcja trwa do 16-go października.
Akcja „Zawsze Słońce” to pomysł Żywiec Zdrój na symboliczne przedłużenie lata. Marka zachęca do wzięcia udziału w dwóch wariantach gry. Tryb MIASTO pozwala na szukanie słońc namalowanych na chodnikach 31 miast. Zastosowanie specjalnej farby hydrofobowej sprawia, że słońca widoczne są tylko wtedy, kiedy spadnie deszcz. Drugi tryb gry – MAPA – daje możliwość poszukiwania słońc na wirtualnej mapie Polski.

Wystarczy kupić butelkę Żywiec Zdrój Smako-Łyk o pojemności 1,5 l w promocyjnym opakowaniu, wejść na www.zawszeslonce.pl i aktywować kod.


tagi: Żywiec Zdrój , Zawsze słońce , aktywacja marki ,

Wiadomości


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Strict Standards: Non-static method DB::isError() should not be called statically in /__handel2/config/db.php on line 51

Auto


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Gospodarka


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