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Coca-Cola® i OREO® zostały „besties”

Z rynku FMCG

Coca-Cola® i OREO® zostały „besties”

Poniedziałek, 23 września 2024 HURT & DETAL Nr 09/223. Wrzesień 2024
Dwie ikoniczne marki zapraszają do świętowania przyjaźni, wprowadzając Coca-Cola® Zero Cukru w limitowanej edycji OREO®.
Ten unikalny projekt jest częścią globalnej platformy Creations, w ramach której prezentowane są innowacyjne wersje kultowego napoju, a tym samym niezwykłe doznania smakowe i niezapomniane przeżycia. Jak na prawdziwe „besties” przystało, Coca-Cola® i OREO® łączą swoje najlepsze cechy, tworząc zupełnie nowe doświadczenie. Coca-Cola® Zero Cukru w limitowanej edycji OREO® to orzeźwiający smak kultowego napoju z subtelnością inspirowaną ciasteczkami OREO®. Całość dopełnia jedyne w swoim rodzaju opakowanie, zestawiające rozpoznawalny wygląd ciasteczek OREO® z charakterystycznym designem butelek Coca-Cola®. Marki zachęcają również do aktywnego udziału w ich przyjaźni, poprzez włączenie „trybu bestie” – który sprawia, że każda chwila spędzona razem jest jeszcze bardziej wyjątkowa.




tagi: Coca-Cola , OREO , besties , rynek spożywczy , sprzedaż , handel , konsument , FMCG , hurt , detal , produkty spożywcze , nowości , przemysł spożywczy , sieci handlowe , sklepy spożywcze ,


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