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Nagrody na wagę złota – loteria konsumencka marki Duda

Kategorie produktów

Nagrody na wagę złota – loteria konsumencka marki Duda

Wtorek, 24 lutego 2026 HURT & DETAL Nr 02/240. Luty 2026
„Złoto ma nowy smak. A szczęście może zacząć się od paragonu” – pod tym hasłem marka Duda startuje z loterią konsumencką „na wagę złota”, towarzyszącą premierze Kurczaka Złota Selekcja.
Od 1 lutego do końca marca każdy paragon o wartości przynajmniej 5 zł za produkty Duda to szansa na wygraną – w tym sztabkę złota o wadze 100 g, Thermomixy oraz złote karty przedpłacone. Zasady są proste, a nagrody wyjątkowe. Loteria będzie wsparta szeroką kampanią radiową, digitalową oraz działaniami influencer marketingowymi. W lutym spot radiowy pojawił się w największych ogólnopolskich rozgłośniach, a kampania digitalowa stawia przede wszystkim na formaty wideo – spoty marki, które konsekwentnie rozwijają platformę komunikacyjną rozpoczętą w 2025 roku.





tagi: Duda , loteria , rynek spożywczy , sprzedaż , handel , konsument , FMCG , hurt , detal , produkty spożywcze , nowości , przemysł spożywczy , sieci handlowe , sklepy spożywcze ,

Wiadomości


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Auto


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Gospodarka


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