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Interaktywnie najlepsi

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Interaktywnie najlepsi

Poniedziałek, 06 grudnia 2010
Unilever zdobył tytuł Marketera Roku 2010 w konkursie na najlepsze kampanie reklamowe realizowane w internecie. Konkurs organizowany jest przez Związek Pracodawców Branży Internetowej IAB Polska po raz czwarty.

Oprócz tego, kampanie dwóch marek Unilevera również otrzymały nagrody:

- w kategorii "najlepsze zastosowanie nowych mediów" zwyciężyła Rexona,

- w kategorii "kampania cross-mediowa" najlepsza okazała się kampania Axe "Klikasz".

Mixx Awards

Założeniem polskich nagród Mixx jest wyłonienie i nagrodzenie kampanii interaktywnych, które zaskakiwały formą - były połączeniem kreatywności i efektywności. Celem konkursu jest zaprezentowanie najciekawszych rozwiązań kreatywnych oraz ich twórców marketerom ze wszystkich dziedzin gospodarki.

(Maja Święcka)

tagi: Unilever ,

Wiadomości


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Auto


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Gospodarka


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