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Renifery w RENOMIE przyciągnęły tłumy wrocławian

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Renifery w RENOMIE przyciągnęły tłumy wrocławian

Wtorek, 21 grudnia 2010
Przedświąteczna akcja marketingowa wrocławskiego domu handlowego RENOMA odniosła spektakularny sukces - wizyta zaprzęgu reniferów świętego Mikołaja przyciągnęła do domu handlowego setki odwiedzających.

Akcja marketingowa zakładała sprowadzenie do Wrocławia zaprzęgu z fińskiego Rovaniemi: świętego Mikołaja i dwóch reniferów.  W niedzielę 12 grudnia na placu Czystym, tuż obok RENOMY, stanęła kolorowa zagroda, w której zamieszkały zwierzęta. Przez cały dzień rodzice z dziećmi mogli robić zdjęcia z Mikołajem i reniferami. Powodzenie akcji przeszło najśmielsze oczekiwania organizatorów. Mieszkańcy miasta, którzy po raz pierwszy mogli zobaczyć gości z Finlandii, od wczesnego rana do późnego wieczora ustawiali się w kolejce do zagrody zwierząt.

Ogromne powodzenie wizyty zaprzęgu św. Mikołaja wśród mieszkańców miasta pokazuje, że dom handlowy RENOMA po raz kolejny ustanowił nowe standardy w organizowaniu przedświątecznych atrakcji.

(maj)


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