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Przestrzeń tworzy nową platformę komunikacji dla marki Captain Jack

Marketing

Przestrzeń tworzy nową platformę komunikacji dla marki Captain Jack

Wtorek, 19 kwietnia 2022
Pracę nad nową platformą i komunikacją ATL Przestrzeń rozpoczęła po wygranym przetargu jeszcze jesienią zeszłego roku. W jej ramach stworzyła nową brand ideę oraz spot TV na polski rynek oraz kilka rynków europejskich.
Do zakresu prac dla Captain Jack doszedł niedawno także, w drodze przetargu, digital. Przestrzeń odpowiedzialna będzie za wypracowanie strategii, kreacji oraz za codzienną egzekucję. Wykorzysta także kanały internetowe i media społecznościowe, by komunikować akcje i działania, które stworzy wokół idei marki.

Nowa komunikacja Captain Jack ruszyła 15 kwietnia br. Towarzyszy jej zmiana brandingu i opakowań oraz odświeżenie wyglądu brand hero: papugi.



tagi: Przestrzeń , platforma komunikacyjna , Captain Jack , digitalowa obsługa , kampanie , rynek spożywczy ,


Strict Standards: Non-static method DB::isError() should not be called statically in /__handel2/config/db.php on line 51

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