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Krakus na Wielkanoc – Tradycja wyniesiona z domu

Kampanie i Promocje

Krakus na Wielkanoc – Tradycja wyniesiona z domu

Środa, 22 marca 2023
Do tradycji można podchodzić na wiele sposobów. W najnowszej kampanii Krakus przedstawia pomysły na jedną z nich – wielkonocny żurek.
Tradycyjnego żurku nie może zabraknąć na świątecznym stole. Jednak sposoby na jego przygotowanie mogą być dowolne i odpowiadać na nowoczesne trendy czy indywidualne preferencje. To tradycja wyniesiona z domu, która nie przemija, ale zyskuje nowy charakter.

W ramach świątecznej kampanii Krakus prezentuje 3 sposoby na żurek w 3 oddzielnych, 6-sekundowych spotach. Działania będą prowadzone w kanale digital (YouTube, social media, telewizja internetowa).

Linki do spotów:
https://youtu.be/erxZ1v_ksz4
https://youtu.be/jo8xPsy8jHo
https://youtu.be/qksTwN-M1uc

Agencja reklamowa: filmy Punchline, pozostałe Trzask!
Dom mediowy: Starcom



tagi: Krakus , Wielkanoc , tradycja , rynek spożywczy , sprzedaż , handel , konsument , FMCG , hurt , detal , produkty spożywcze , nowości , przemysł spożywczy , sieci handlowe , sklepy spożywcze ,


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